• For 24 hours JMU alumni, students, families and friends come together to show their Purple Pride and support the causes they care about most: scholarships, campus initiatives, athletics and more! 

• Want to get involved now? Champion your favorite cause by becoming a Giving Day Advocate! Complete the steps below, and you’ll gain access to your Advocate Dashboard, which will include everything you need for posting on social media, sending emails, or promoting any other way that’s right for you.